Topical.Builder (“we,” “our,” or “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services. Please read this policy carefully. If you do not agree with the terms, do not access or use the service.

1. Information we collect

We collect only the information that is necessary to provide and improve our service:

• Account data: name, email address, company name, and billing information (processed securely via our payment partners).
• Usage data: pages visited, features used, and client-site URLs you submit for analysis (only used to generate your content maps).
• Technical data: IP address, browser type, device information, and cookies (to remember your session and preferences).

2. How we use your information

We use the data we collect to:

• Provide, maintain, and improve Topical.Builder features.
• Process transactions and send related account notifications.
• Analyze usage trends to optimize the user experience.
• Communicate with you about updates, security alerts, and support messages.
• Comply with legal obligations and enforce our terms.

3. Data retention

We retain your account data for as long as your account is active. If you cancel your subscription, we will delete or anonymize your personal data within 30 days, except where we are required to retain it for legal, tax, or accounting reasons. Client content maps and drafts are retained for the duration of your subscription and removed upon cancellation.

4. Security measures

We implement industry-standard safeguards, including encryption in transit (TLS) and at rest, access controls, and regular security reviews. However, no method of transmission over the Internet is 100% secure; we cannot guarantee absolute security.

5. Cookies & tracking

We use essential cookies to maintain your session and preferences. We may also use analytics cookies (e.g., from Plausible or a similar privacy-first service) to understand aggregate usage patterns. You can control cookie preferences in your browser settings.

6. Your rights

Depending on your location, you may have the right to:

• Access, correct, or delete your personal data.
• Object to or restrict certain processing.
• Request a copy of your data in a structured format.
• Withdraw consent at any time (where processing is based on consent).

To exercise these rights, email us at privacy@topical.builder (please allow up to 14 days for a response).

7. Third-party services

We use trusted third-party providers to handle specific functions:

• Payment processing: Stripe / Paddle (they process payments, we never store full card details).
• Infrastructure: Cloud hosting and database services (all data remains within the EU/US regions you select).
• AI content generation: Our models are hosted on secure, isolated infrastructure. No client content is used to train public models.

8. Children’s privacy

Our service is not directed to individuals under 16. We do not knowingly collect personal data from children. If you become aware that a child has provided us with personal data, please contact us, and we will delete it.

9. International transfers

If you are located outside the United States, your data may be transferred to and processed in the U.S. or other jurisdictions where we operate. We take appropriate measures to ensure your data receives adequate protection.

10. Changes to this policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new policy on this page and updating the “Last updated” date. Continued use of the service after changes constitutes acceptance.

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